AI Isn't Killing Print. Saying No Is.
Stuart Mason says…
Customers are turning up with AI artwork that won't print, we’re all seeing it every day.
That isn't a threat to our trade though, it's the biggest invitation we've had in thirty years, and too many printers are slamming the door on it.
Walk into any print shop right now and you'll hear the same complaint. Customers are generating leaflets, posters and me
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